Experience
2020

Senior UX Designer @ Anomali

2018 - 2019

UX Designer & UI Developer @ Sheet Music Plus

2014 - 2017

UX Design Specialist @ SAP

2013

Front End Developer @ Endurance International

Education
2008

B.A. in Philosophy @ Florida State University

2018

AltMBA @ Seth Godin’s AltMBA

Tools & Skills
  • Sketch, Axure, & Adobe Suite
  • HTML5 + CSS3 / LESS / SCSS / PostCSS
  • Interaction / User Experience
  • Visual / Interface Design / Design Systems
Contact

Sheet Music Plus

The largest online retailer of sheet music.

My Roles
  • Graphic Designer
  • User Experience Designer
Tools
  • Photoshop
  • Sketch
  • Illustrator

1. SheetMusicPlus.com

I was tasked with identifying quick wins / easy fixes / low hanging fruit that would increase ease of use with next to no development investment. Below are the details notes I passed off to the development team.

This is my idealised version of what the SMP navigation would look like.
I dug through the CSS and made sure the dev team knew exactly what I wanted done.

2. Marketing Collateral

Due to an unforeseen circumstance during my tenure at Sheet Music Plus, I was asked to fill in doing marketing graphics for email campaigns, website sales and coupons, affiliate marketing collareral, as well as print ads and mailers. Being the team player I am, I accepted the challenge. For six months I made graphics for affiliate and email marketing, in addition to sale and category banners for the main site.

a selection of marketing graphics.
these are the print ads I made.

3. Conclusion

I learned about more about the metrics, planning, and strategies of marketing than I ever thought I would and was able to hone my Photoshop skills in new ways. I would've never expected to do this kind of work but, the team at SMP was a joy to work with and the experience was extremeley valuable.

My favorite part about doing this work was that it rewarded my willingness and openness to learn and grow in all directions.